Posts Tagged ‘Business

Advice when choosing a social media consultant

I recently stumbled upon Stuart Bruce’s “Top ten ways not to choose a social media consultant“. Bruce offers some solid advice for anyone looking to hire a consultant, advisor, or otherwise “expert” in the social media field.

My favourites:

  • They describe themselves as an expert. This space is so new and changing so rapidly it’s impossible to be an expert, at Wolfstar we only claim to be ahead of the curve.
  • The first thing they talk about isn’t

Avoid the bait, don’t discount your services

One of the things designers should be cautious of is “baiting” from clients. “Baiting” is when you’re parenthetically promised more work down the road in a play by the client to get cheaper pricing.

Often the “we’ll also have some additional projects for you later” line comes directly after an inquiry for a quote, and most, if not all, the time is designed to give the designer a sense that perhaps they should under-value their services in hopes that it …

Craigslist brings sweatshops online

I’ve recently started using Craigslist as a source for design job leads, and largely, I think it’s a great resource. With sites specific to 450+ cities around the world, it’s easy to target certain geographical locations, and as it’s the world’s most widely known online classifieds stop, there’s often no shortage of postings to browse.

Craigslist has got to be the fugliest site ever, and at #45 on Alexa, you’ve got to admire that. It truly looks like it hasn’t …